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How to Train Your Dragon 2 turns ten! Come and share your memories on the thread.

Posting reply to Speculation for lack luster box office opening?
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Clickable Emoticons	Oneill5491 wrote: > Just wanted to start a discussion to speculate as to why dragons 2 opened > with weaker than expected revenues. It came in at $50 million for domestic > sales, $15 million short of the projected $65 million. > > Some analysts say it was because the sequel came too late after the first > (4 years instead of the usual 2-3). Others say because parents got the > message that it was dark, sad, and scary and decided to not risk having > their kids traumatized. Another theory, which I would really hate to be > true, is because this film wasn't made or marketed to bring the funny which > is what some people only care about. > > Perhaps 22 Jump Street just took too much of the available prospective > movie patrons. I really hope that would be the case so it would get a > boost next weekend, but some argue that 22 Jump Street should have had > little adverse effect on HTTYD 2 revenue since it targets an entirely > different 'rated R demographic'. > > What do you guys think? Feel free to share some of your own box office > projections for the coming weeks.
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